This case discusses about the dilemma faced by a famous barber Mr. Fayaz, who has been\nrefused by his loyal customers to get their services from him at the age of 55 years. The\nincident has taken him to think seriously about his future as a barber and the future of his\nsons, who share the same profession with him. Over the years, his son Meer has changed the\nimage of the salon from a traditional salon into a trendier and sophisticated salon keeping in\nmind the changing mind set of consumer and services provided by leading salons of Pakistan.\nAt a brainstorming session, Mr. Fayaz & Meer are trying to address three difficult questions:\nWas it just an incident and could it be ignorable? What future growth options are available to\nsustain our position? Would closing the business and investing in some other business be a\nviable option?
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